Plaza on the River - Club and Residence is managed by Park Plaza Hotels Limited, owner, operator and franchisor of hotels in Europe, the Middle East and Africa. The majority of the group's hotels operate under the Park Plaza Hotels & Resorts brand (part of Carlson Hotels Worldwide), over which the Group has exclusive rights in 56 countries in EMEA, or art'otel, a brand which the company fully owns.

Through it strategic partnership with Carlson, one of the world’s largest travel and hospitality companies, Park Plaza Hotels has access to Carlson’s powerful reservation and distribution system, airline partnerships with 21 airlines, loyalty programmes such as goldpointsplusSM for guests and Look To Book® for travel agents and cross-selling opportunities.

There are currently over 35 hotels and aparthotels and nearly 7,000 rooms in the Group’s portfolio. By the end of 2012, the Group’s committed projects and territorial franchise agreements are expected to increase the number of rooms to over 13,000.